Wednesday 26 May 2010
Monday 24 May 2010
Monday 17 May 2010
Top 10 facts you didn't know about YouTube
196,000,000
The number of times Lady Gaga's Bad Romance video has been played, making it YouTube's top video of all time. ‘Charlie bit my finger’, a video of two young brothers, comes a close second with over 185 million views.
45,000,000
The number of 'hits' YouTube's front page receives every day.
1,000,000
In September 2005, Brazilian footballer Ronaldinho’s ‘Touch of Gold’ Nike advert became the first YouTube video to receive a million views.
2007
In December 2007 the Queen launched The Royal Channel, which features her annual Christmas Day message and shows recent and historical footage of the Royal family. In early 2009 Barack Obama and the Pope launched their own channels.
1,700
The number of years that it would take to watch every video on YouTube.
100
The number of years of video that is scanned by YouTube's Content ID technology every day. Content ID is YouTube’s copyright fingerprinting system which allows rights holders to block or make money from unauthorised use of their material. It is free of charge and being used by 1,000 content partners globally.
70
The percentage of YouTube traffic that comes from outside the US.
24
The number of hours of video that are uploaded to YouTube every minute of the day. This is up 20 per cent from May 2009, when it was getting 20 hours of video uploaded per minute.
23
The number of countries for which YouTube has a localised service. YouTube has been translated into 24 languages.
15
The average number of minutes a YouTube users spends on the site every day. Chad Hurley, YouTube’s chief executive and co-founder, told The Telegraph last month that he wants the site to be watched in the same way as television, up from 15 minutes per day to an average of five hours.
The number of times Lady Gaga's Bad Romance video has been played, making it YouTube's top video of all time. ‘Charlie bit my finger’, a video of two young brothers, comes a close second with over 185 million views.
45,000,000
The number of 'hits' YouTube's front page receives every day.
1,000,000
In September 2005, Brazilian footballer Ronaldinho’s ‘Touch of Gold’ Nike advert became the first YouTube video to receive a million views.
2007
In December 2007 the Queen launched The Royal Channel, which features her annual Christmas Day message and shows recent and historical footage of the Royal family. In early 2009 Barack Obama and the Pope launched their own channels.
1,700
The number of years that it would take to watch every video on YouTube.
100
The number of years of video that is scanned by YouTube's Content ID technology every day. Content ID is YouTube’s copyright fingerprinting system which allows rights holders to block or make money from unauthorised use of their material. It is free of charge and being used by 1,000 content partners globally.
70
The percentage of YouTube traffic that comes from outside the US.
24
The number of hours of video that are uploaded to YouTube every minute of the day. This is up 20 per cent from May 2009, when it was getting 20 hours of video uploaded per minute.
23
The number of countries for which YouTube has a localised service. YouTube has been translated into 24 languages.
15
The average number of minutes a YouTube users spends on the site every day. Chad Hurley, YouTube’s chief executive and co-founder, told The Telegraph last month that he wants the site to be watched in the same way as television, up from 15 minutes per day to an average of five hours.
Thursday 13 May 2010
Tuesday 11 May 2010
McDonald's and Facebook Teaming Up
TechNewsWorld reports that McDonald's is one of the early partners in Facebook's location-based feature that's in development.
What's a "location-based feature"? Facebook is essentially mirroring popular social-network platforms such as Foursquare and Gowalla, which allow you to share your current location via Geo-tagging (a GPS-like function). The idea behind Foursquare is rather simple: when you're out and about, you can "check in" at each location you go to, letting your social networks know where you are and what you're doing there. But you don't just walk into a spot and automatically update yourself-- one has to physically run the Foursquare program to "check in."
Facebook is hoping to catch this recent wave of "I'm right here, right now" through their status updates -- and McDonald's would use your location to create an advertisement for a McRib (or whatever), in an attempt to divert your body into the nearest Golden Arches location.
As TechNewsWorld points out, the McDonald's Facebook page is already incorporating a "get local" aspect, where you enter your zip code for personalized specials based on where you live. It still seems to be in a beta version though -- when we entered our New York City zip code, we were told that the features aren't available just yet.
Still, aside from providing an on-the-go ability to lure in customers, McDonald's also has a chance to connect with consumers depending on their patronage. One of Foursquare's defining features is a reward system for those who frequently visit the same establishments over and over. So if you consistently update your Facebook status in the same McDonald's, they could hypothetically start rewarding your patronage with special deals that other customers wouldn't necessarily be privy to.
Saving money and free apple pies is always a good thing but the downside to all of this is that McDonald's (and others that follow suit) will be collecting valuable marketing demographic based upon your Facebook profile -- Ronald and company potentially have access to their customer's like never before.
Facebook fans and those avoiding fast food, fear not -- you'll be able to opt out of the location-based feature.
Read more: http://www.slashfood.com/2010/05/10/mcdonalds-and-facebook-teaming-up/#ixzz0ncklLimd
What's a "location-based feature"? Facebook is essentially mirroring popular social-network platforms such as Foursquare and Gowalla, which allow you to share your current location via Geo-tagging (a GPS-like function). The idea behind Foursquare is rather simple: when you're out and about, you can "check in" at each location you go to, letting your social networks know where you are and what you're doing there. But you don't just walk into a spot and automatically update yourself-- one has to physically run the Foursquare program to "check in."
Facebook is hoping to catch this recent wave of "I'm right here, right now" through their status updates -- and McDonald's would use your location to create an advertisement for a McRib (or whatever), in an attempt to divert your body into the nearest Golden Arches location.
As TechNewsWorld points out, the McDonald's Facebook page is already incorporating a "get local" aspect, where you enter your zip code for personalized specials based on where you live. It still seems to be in a beta version though -- when we entered our New York City zip code, we were told that the features aren't available just yet.
Still, aside from providing an on-the-go ability to lure in customers, McDonald's also has a chance to connect with consumers depending on their patronage. One of Foursquare's defining features is a reward system for those who frequently visit the same establishments over and over. So if you consistently update your Facebook status in the same McDonald's, they could hypothetically start rewarding your patronage with special deals that other customers wouldn't necessarily be privy to.
Saving money and free apple pies is always a good thing but the downside to all of this is that McDonald's (and others that follow suit) will be collecting valuable marketing demographic based upon your Facebook profile -- Ronald and company potentially have access to their customer's like never before.
Facebook fans and those avoiding fast food, fear not -- you'll be able to opt out of the location-based feature.
Read more: http://www.slashfood.com/2010/05/10/mcdonalds-and-facebook-teaming-up/#ixzz0ncklLimd
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